In 12 months, aiDG Motorsports Team took this best-in-class media facility from concept to completion, designing a sleek, three-story facility with curving, metal panels and bands of steel-blue glass that invoke the lines and speed associated with the sport.
A two-story lobby at track level is designed for events and entertainment. Administrative, media, PR and support areas are located on the second level with direct views to the track. A members-only club on the topmost level is wrapped in glass on three sides and opens out onto an expansive, 13,000-square-foot outdoor terrace with panoramic views of the track.
The Center connects to the infield Neon Garage complex, also designed by aiDG, giving staff, press, and VIP fans a firsthand look at, and access to, the team garages. Other amenities include a full cafeteria, high-end spa, exercise facility, and 6,000 square feet of flexible meeting space often used for pre-race driver meetings.